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Easier to handle, better colors, sharper, and faster – the new family of Impossible film for Polaroid cameras and new Impossible hardware is a step forward in the development of instant film. Thanks to an advanced formula, and constant adjustments during production, using Impossible film is now more fun than ever. A new package design and naming system helps you pick the right film for your Polaroid 600-type, SX-70-type, or Image/Spectra-type camera. And did we mention speed? The new Impossible film develops faster: up to 20% in some cases. And this is just the beginning, as we're continuously optimizing production. The Impossible family of film is growing and improving steadily. Wouldn't it be nice if all families did?